Berner Foods Case Study Video

September 28, 2011
Customer relationships are the top priority at Berner Foods. As a private label, the Berner business comprises unique processes which were transformed into a user-friendly system by Pivotal CRM, allowing for better communication between sales and production teams. While the back end of the system is being used virtually out of the box, Pivotal’s flexibility allowed Berner Foods to customize the front end to meet their specific needs. The centralized customer data Berner has realized with Pivotal means that critical information can be accessed by everyone in the organization from R&D to Sales to Production, which means they can react faster than the competition.
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