Dresdner RCM Global Investors Selects Pivotal for CRM

Pivotal continues to demonstrate CRM leadership in the global financial services market


Vancouver, BC, November 14, 2001 — Pivotal Corporation (Nasdaq NM: PVTL; TSE: PVT), the leading provider of cost-effective customer relationship management (CRM) software, today announced that Dresdner RCM Global Investors, the global asset management division of Dresdner Bank, has selected Pivotal to improve the quality of client service.

Using Pivotal, Dresdner RCM’s investment professionals will be able to manage clients’ investment requirements; capture a complete history of client interactions and account activities; and unify customer information across multiple communication channels, including the Internet, telephone, fax, and email.

Dresdner RCM will be able provide timely and targeted information to its clients, by taking a database with tens of thousands of customers and segmenting it based on thousands of variables to deliver intellectual capital, including investment information to the right client at the right time. As a result, the company will be able to fast-track investment decision-cycles; up-sell and cross-sell products and services; and provide clients with relevant information fast.

This initiative is part of Dresdner RCM’s ongoing commitment to meet the sophisticated investment needs of its clients. “Pivotal is a fundamental factor in our continuing efforts to provide our customers with the highest possible levels of service,” said Giles Hardy, assistant director of eBusiness, Dresdner RCM. “Until now, our teams have relied on in-house systems to manage customer relationships. While this method has proved successful for a number of years, we decided to implement the Pivotal solution suite to streamline our processes.”

According to John O’Hara, executive vice president, Pivotal, “Investment firms around the world are selecting Pivotal’s clear, complete and sensible CRM software to deliver timely service and critical information to clients, including private investors, portfolio managers, financial analysts, and corporate clients. Using Pivotal to respond to client demand for fast, value-added service, these firms are realizing significant improvements in revenue, margins and client loyalty.”

Pivotal Corporation is the leading provider of customer relationship management software for entrepreneurial enterprises. Pivotal empowers businesses to cost-effectively get, keep, and grow customer relationships.

Pivotal’s offerings deliver results for a fraction of the cost of typical enterprise software. Pivotal and Pivotal partners provide software, services, and support required to produce significant improvements in marketing, sales, and service effectiveness. More than 1,300 companies globally including: Hewlett Packard, CIBC, Goldman Sachs, HarperCollins Publishers, Hitachi Telecom Inc., Intrawest Corporation, Vivendi, Royal Bank of Canada, Southern Company, and Ziff Davis Media Inc use Pivotal software and services.

Pivotal’s advanced software technology includes powerful capabilities in: Internet commerce, CRM, corporate portals, and wireless technologies. For more information visit http://www.pivotal.com.
This press release contains forward-looking statements that involve a number of known and unknown risks, uncertainties and other factors that may cause actual results of events to differ materially from those anticipated in our forward-looking statements. Factors that could cause actual results to differ materially include a number of risks, uncertainties and other factors, such as the need to develop, integrate and deploy applications to meet our customer's requirements, the possibility of development or deployment difficulties or delays, the dependence on our customer's satisfaction with Pivotal’s CRM software, its continued commitment to the deployment of the solution, the risks involved in developing software solutions and integrating them with third-party software and services, the possibility that competitors will introduce new and improved products and services and the need to compete successfully with existing and new products and services offered by competitors. Although we believe that the expectations reflected in our forward-looking statements are reasonable, individual results may vary, and we cannot guarantee future results, levels of activity, performance or achievements or other future events. Moreover, neither we nor anyone else assumes responsibility for the accuracy or completeness of forward-looking statements. Leslie Castellani
Pivotal Corporation
Tel: 604/699-8151
Email: lcastellani@pivotal.com