Hongkong.com Receives 1998 Standard of Excellence Award from U.S. Web Marketing Association

First Ever Chinese Language Portal to Win WMA Award (Hong Kong, December 23, 1998)

Hong Kong, January 1, 1999 — - Hongkong.com, Hong Kong's premier portal for Chinese content, commerce and community, today announced it has been awarded a Standard of Excellence WebAward for 1998 by the Web Marketing Association (WMA), an independent organisation that evaluates and recognises outstanding Web sites.

Hongkong.com is Hong Kong's premier portal, delivering compelling, localised Chinese content reflecting Hong Kong's unique heritage, culture and way of life. Hongkong.com is the first-ever Chinese language portal to be awarded the Standard of Excellence Award by the U.S. Web Marketing Association. A portal site acts as an entry point for Internet users, and typically includes a range of resources including news, entertainment, financial services, job listings, and free e-mail amongst other services. Hongkong.com is committed to the development of the Internet in Hong Kong and China, providing world-class Chinese language online information, and stimulating the acceleration of Chinese Internet users with the provision of valuable and compelling Chinese online information.

Hongkong.com was developed by China.com Corporation (CCC), which utilises its local content expertise to develop an Internet portal network that provides Internet users in Greater China and throughout the world with targeted, tailor-made Internet Web sites to culturally distinct audiences: hongkong.com, china.com, taiwan.com and cww.com. Hongkong.com's sister portal - China Wide Web - was recently voted the second most popular Web site in China by the independent trade magazine, Popular Computer Week.

More than 500 sites were evaluated by a panel of independent experts from a variety of disciplines including Internet, marketing, advertising, public relations and design. Each Web site was judged on innovation, content, technology, design, navigation and ease of use. The Standard of Excellence award is presented to Web sites which represent the backbone of the World Wide Web today, setting the standard for all corporate Web sites to follow.

Said Dr Raymond KF Ch'ien, Member of the Hong Kong SAR Executive Council, Chairman, Industry and Technology Development Council, and a founding director of China.com Corporation (CCC): "Hongkong.com has pioneered Internet development in Hong Kong, exploring issues which are relevant to Hong Kong people, and creating a portal which captures the spirit, diversity, and essence of life in Hong Kong. This award recognises the enormous contribution Hongkong.com has made to providing an essential on-line resource on the issues and events which effect Hong Kong people today."

Said Vicky Hung, Vice President, Business and Product Development of China.com Corporation: "Hongkong.com is setting new standards of excellence in cyberspace in the development of compelling, localised Chinese language content and services to meet the needs of our partners, prospects, clients and users. Hongkong.com translates the abstract potential of cyberspace into the day-to-day reality of hundreds of businesses and agencies, providing real benefit to tens of millions of Chinese language users."

Said Cheung Fai, Web Publishing Director of China.com Corporation: "We have worked hard to design a Web site that is relevant, insightful, and meets the needs of the Chinese language on-line community. Hongkong.com is proud to be recognised with this award."

The award winning Web site offers users a complete Hong Kong community on-line including search engines, e-commerce, message boards, free Web based e-mail, news, entertainment, financial services, job listings, and a wealth of other information from Hong Kong, China and overseas. With over 150,000 registered FREEMail users - all displaying the distinctive Hongkong.com URL address - Hongkong.com offers a unique opportunity to interact with an exciting "electronic city" of "wired" Hong Kong citizens - keeping a finger on the vibrant Hong Kong pulse via their computer screens.

Produced by Hong Kong people - for Hong Kong people - Hongkong.com provides an essential on-line resource on the issues which effect Hong Kong and the region. Presented in an easy-to-navigate magazine style format, recent features have included: the 1997 Handover, the 1998 Asian Games in Bangkok, Clinton's visit to China, and the China Floods relief effort.

"The WebAwards were created to highlight the individuals and companies leading the way in the creation of corporate Web sites that provide a well rounded experience for Internet users," said William Rice, president of the Web Marketing Association. "Winners of the 1998 WebAwards represent some of the best interactive design shops and in-house corporate departments working to extend their brands to the Internet. Marketing on the Internet is a competitive environment and simply being there is not enough."

Hongkong.com has established itself as the leading force in on-line services to the international business community in Asia, and is supported by the world leaders in Internet technologies and content such as: America Online, Yahoo!, and Netscape, and by information from leading global news and information companies including: Agence France Presse, CNBC/Dow Jones Business Video, Bloomberg, Cambridge Scientific Abstract, Dun and Bradstreet, Nikkei wire service, Taiwan's official Central News Agency, and The Financial Times.

About China.com Corporation

China.com Corporation (CCC), a leading provider of Chinese content, commerce and community, is a Hong Kong-based company responsible for the creation of the China Wide Web (CWW), a nationwide business information network spanning China which is supported by strategic alliances with the world's leading news and information companies. The network of Web sites under china.com includes Netscape's Netsearch, and Netguide.

Under the brand china.com, CCC has forged a key partnership with China Telecom as a result of which china.com and CWW is available to Greater China's market of almost 1.5 million Internet users across more than 200 cities in China. It also has a strategic partnership with China's Ministry of Information Industry and Xinhua News Agency. With the support of equity partners such as Sun Microsystems, Mitsui & Co., Bechtel Organisation, New World Infrastructure, Edelson Technology Partners and Bay Networks, China.com has aggregated the latest Internet technology to develop the china.com network.

CCC is a subsidiary of China Internet Corporation, which has entered into a partnership with America Online (AOL), to launch an AOL-branded Chinese and English language service for Hong Kong in 1999. The AOL Hong Kong service will leverage AOL's existing technology and global community and will provide original local content in both Chinese and English, with most local content being developed or provided by CIC. The service will connect subscribers in Hong Kong with AOL's more than 14 million member global community and deliver a unique experience with AOL's convenience, special features, Internet access and ease-of-use.

About The Web Marketing Association

The WebAwards competition is conducted by the Web Marketing Association, Inc. (WMA), an independent organization founded with the purpose of evaluating and recognizing the standard of excellence on the World Wide Web. Its Web site is located at www.webaward.org.


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