The days of simply increasing member fees to boost margins are over. Now, members have unprecedented choice in healthcare insurance – and as in other aspects of an internet culture, they show around. To compete in this marketplace, you absolutely must deliver personalized service, and fast. If you’re still relying on in-efficient, paper-based administrative processes, you are putting yourself at a huge disadvantage and costing yourself in member satisfaction and revenue. In this paper, healthcare sales and process experts Dr. Dennis Schmuland, Global Industry Manager for Health Plans at Microsoft, and David Self, General Manager of Healthcare Solutions with the Pivotal CRM team, explain the real, practical advantages healthcare payer organizations can experience by using CRM technology to streamline and minimize paper-based processes.
You will learn:
- How much each unnecessary paper touch is costing you
- What personalized service can do for your retention rates
- How you can obtain a 360 degree view of your membership
Take action now and learn what the paper shuffle is really costing you.