As of 2009, online revenue accounted for 6% of all US retail sales, and the trend is accelerating. Mail and phone orders will continue to exist, but are increasingly ceding ground to eCommerce.
Category killers and national brands have had to adapt and change strategies. Some retail brands have filed for bankruptcy protection or disappeared while other retailers, big and small, have found a way to survive and even thrive.
Learn more about today’s Multi-Channel Retail landscape, as well as trends and strategies for eCommerce, mCommerce and more.