Customers

Informatics, Inc.

Pivotal CRM is completely integrated with Informatics' website—from taking an order to shipping it and all steps in between

Customer Snapshot

Informatics, Inc. is a leading manufacturer of retail bar code solutions operating out of Plano, Texas. Incorporated in 1986, the company offers software and hardware products that perform a variety of tasks ranging from bar code development and decoding to label creation.

Challenges

  • Improve customer service
  • Increase customer retention
  • Increase revenue and profitability
  • Increase sales force effectiveness

Results

  • Improved customer service by reducing incident support response time
  • Improved internal quoting process allows for faster response times to prospects
  • Integrated with an AS-400 to provide real-time access to customer invoices, order history, account history, and RMA, as well as inventory
  • Integrated with shipping application to allow real-time tracking of customer shipments