Customers

Auckland Chamber of Commerce

New Zealand's biggest city's Chamber of Commerce streamlines processes and serves customers better using Pivotal CRM

Customer Snapshot

With over 7000 members, the Auckland Chamber of Commerce is tasked with lobbying local and central government, in addition to keeping members connected through events, newsletters, online directories, and partner offers.

Challenges

  • Build customer-centric infrastructure
  • Ease of use
  • Improve management of member data
  • Increase operational efficiencies
  • Plan, optimize and execute campaigns