Shanghai, Atlanta, August 30, 2011 — CDC Software Corporation (NASDAQ: CDCS), a global enterprise software provider of on-premise and cloud deployments, today announced it has been named by Gartner, Inc. as one of the leaders in the “Niche Players” quadrant of the Magic Quadrant for Sales Force Automation report.
According to the report, “CDC Software continues to gain momentum. Gartner has seen a 50 percent increase in deals in which the vendor has been considered in the past 12 months.” The report also noted that Pivotal CRM solution’s “primary technical value proposition is integration with the Microsoft software infrastructures and applications, with a focus on areas such as embedded Microsoft SharePoint technology.” In addition, Gartner cited Pivotal CRM’s use of Microsoft Outlook as the primary activity management environment as “compelling for Microsoft-centric organizations.”
“We are pleased to have been recognized again in the Gartner Magic Quadrant,” said Jason Rushforth, president of Front Office Solutions for CDC Software. “We believe that our position in the Quadrant provides further validation of the value of the significant investments we have made for the development of Pivotal CRM. As we strive to continue our strong momentum in sales with Pivotal CRM and product development, we look forward to advancing beyond our current position.”
Pivotal CRM’s Sales Force Automation application, developed on the innovative Pivotal CRM 6 platform, automates sales processes to help enhance relationships with customers. The application incorporates best practices along with functionality in account management, lead management and processing, configurable opportunity management, executive level forecasting, group level forecasting, individual level forecasting, pricing and discounts, quote and proposal management, order capture, geocoding and mapping and configurable sales business logic.
Pivotal CRM 6 is built on the .NET framework and is an agile business application development platform that optimizes the use of Microsoft tools and technologies and features a suite of modular applications. Pivotal CRM 6 provides task-based navigation, embedded Microsoft Office SharePoint Server and Microsoft Office System applications, easy customization, a smart client user interface, high-user adoption and a low total cost of ownership (TCO). With Microsoft SharePoint and Microsoft Visual Studio Form Designer embedded in Pivotal CRM 6, the CRM system can become a hub for many business activities and collaborations, allowing users to complete much of their daily work without having to switch back and forth between multiple applications. With Microsoft Outlook embedded, data synchronization is virtually seamless between the CRM system and Outlook inbox, and users can complete their calendaring, task, or e-mail activities in either application.
About Pivotal CRM for Financial Services
CDC Software’s Pivotal CRM is a flexible, powerful customer relationship management solution for organizations that want to use CRM strategically by modeling, enhancing and streamlining their unique sales, marketing, and customer service processes. Built with the user experience in mind, Pivotal CRM offers significant flexibility and customizability, enabling organizations to tailor the system precisely to their users’ needs. With a Microsoft-style interface and role- and task-based navigation, Pivotal CRM is an easy-to-use system that reduces the learning curve and helps increase user adoption. Pivotal CRM embeds Microsoft Outlook and SharePoint and tightly integrates with the Microsoft Office suite, bringing data to the user when and where they need it, for optimal efficiency.
About CDC Software
CDC Software (NASDAQ: CDCS), The Customer-Driven Company™, is a global enterprise software provider of on-premise and cloud deployments. Leveraging a service-oriented architecture (SOA), CDC Software offers multiple delivery options for their solutions including on-premise, hosted, cloud-based Software as a Service (SaaS) or blended-hybrid deployment offerings. CDC Software's solutions include enterprise resource planning (ERP), manufacturing operations management, enterprise manufacturing intelligence, supply chain management (demand management, order management and warehouse and transportation management), global trade management, e-Commerce, human capital management, customer relationship management (CRM), complaint management and aged care solutions.
CDC Software's acquisitions are part of its "integrate, innovate and grow" strategy. Fueling the success of this strategy is the company's global scalable business and technology infrastructure featuring multiple complementary applications and services, domain expertise in vertical markets, cost effective product engineering centers in India and China, a highly collaborative and fast product development process utilizing Agile methodologies, and a worldwide network of direct sales and channel operations. This strategy has helped CDC Software deliver innovative and industry-specific solutions to approximately 10,000 customers worldwide within the manufacturing, distribution, transportation, retail, government, real estate, financial services, health care, and not-for-profit industries. For more information, please visit www.cdcsoftware.com.
Cautionary Note Regarding Forward-Looking Statements
This press release includes "forward-looking statements" within the meaning of the United States Private Securities Litigation Reform Act of 1995 and includes statements relating to beliefs regarding the leadership role of Pivotal CRM in the industry, beliefs regarding Pivotal CRM’s future sales, market position and product development the functionality of Pivotal CRM and the benefits thereof to users, including increases in efficiency, enhanced customer relationships, low total cost of ownership and ease and degree of integration with other applications, beliefs regarding customer and user preferences, the ability of Pivotal CRM to address the needs of the market, and other statements. These statements are based on management's current expectations and are subject to risks and uncertainties and changes in circumstances. There are important factors that could cause actual results to differ materially from those anticipated in the forward looking statements including, among others: the conditions of the market; the continued ability of Pivotal CRM solutions to address industry-specific requirements of companies, demand for and market acceptance of new and existing CRM solutions; development of new functionalities that would allow companies to compete more effectively and changes in the type of information required to compete in the targeted vertical markets. Further information on risks or other factors that could cause results to differ is detailed in filings or submissions with the United States Securities and Exchange Commission made by CDC Software Corporation in its Annual Report for the year ended December 31, 2009 on Form 20-F filed on June 1, 2010. All forward-looking statements included in this press release are based upon information available to management and third parties as of the date of the press release, and you are cautioned not to place undue reliance on any forward looking statements, which speak only as of the date of this press release. The company makes no representations or warranties herein regarding its products and services, and assumes no obligation to update or alter the forward looking statements whether as a result of new information, future events or otherwise. Historical results are not indicative of future results.
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